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Description

The Antara story: The Max group's unique endowment and lineage in healthcare, insurance, hospitality, and real estate have driven our vision: to become a platform offering a comprehensive range of lifecare, lifestyle, and hospitality services tailored to enhance the quality of life for seniors. Antara's vision is to be the most loved and trusted brand for seniors and their families by improving and enriching their lives. Our first step in this journey was to create a one-of-its-kind, residential community at Dehradun, which is now home to many families, living an active and engaging life in the company of like-minded people. Following Antara Dehradun's success, we launched Antara Noida in Sector-150 for seniors who love urban life and its modern amenities. Antara will also manage the senior living residences and dedicated spaces for seniors at Estate 360 Gurugram, a unique intergenerational community designed to cater to the needs of every generation and developed by Max Estates Limited. In response to the dynamic social fabric and growing pressures of modern life, we have evolved to meet the needs of seniors and their families. The challenges of daily medical assistance, the overwhelming atmosphere of hospitals, and the lack of personalised care have led many families to seek trustworthy external partners. To address these needs, we launched Antara Assisted Care Services, which includes Care Homes for assisted living and transition care, Memory Care Homes for dementia care, Care at Home for in-home healthcare services, and AGEasy products and solutions for seniors to manage chronic conditions (formerly known as Antara MedCare Products), all centred around our ethos of 'sevabhav.'