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Description

Blackstone Group is a full-service custom marketing research and consulting firm providing clients with actionable insights for over 25 years. Our unique proprietary methods are designed to provide maximum insight: -SEQuaLS (customer satisfaction, loyalty and retention) -Persona IPB (image positioning and branding) -Namecraft (name generation and testing) -SCAPE (new product development) -Concept ESP (online early concept screening) -(IQ)2 (online Interactive Insight from Qualitative/Quantitative) -Custom longitudinal panels -Chimeric (hybrid research) Our team of 100+ research professionals and vast network of multilingual interviewers and moderators provide high quality research using state-of-the-art in-house resources: -Web surveys (programming and hosting) -Custom online dashboards -Online focus groups -40+ calling stations (CATI/CAWI) -Predictive dialing Our clients include leading organizations in a variety of industries, including: financial services, insurance, healthcare, CPG, not-for-profits/associations, pharmaceuticals, technology and utilities. We are a certified minority-owned/diversity firm.